2023 Idea Exchanges - Audio Only

**NEW** Want to listen instead of watch? Access the audio recordings of past Idea Exchanges here.

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October 2023 Idea Exchange: Increase Your Online Conversions
Open to listen to or download MP3 audio.
Open to listen to or download MP3 audio. Most experts consider a 1 to 4 percent conversion rate “good,” which means there is a lot of room to improve the customer experience online and get more sales. From live chats to customer testimonials and easier checkouts, learn what you can do online to improve your conversion rate. -Ways to improve the user experience online -How to create a value proposition -How to convert live chats to sales
September 2023 Idea Exchange: Takeaways from SAF Phoenix
Open to listen to or download MP3 audio.  |  40 minutes
Open to listen to or download MP3 audio.  |  40 minutes Whether you attended SAF Phoenix 2023 or not, you won’t want to miss this Idea Exchange which highlights the best advice and most practical takeaways from the educational programming at SAF’s annual convention. Join your peers as they discuss their favorite pieces of advice and how they’ve used that to improve their business. -The best information you gleaned at SAF Phoenix 2023 -How you’ve put what you learned into action -Tips to build on what you learned
August 2023 Idea Exchange: Using AI In Your Business
Open to listen to or download MP3 audio.  |  55 minutes
Open to listen to or download MP3 audio.  |  55 minutes How can Artificial Intelligence help your business — and how can you get started with the technology? Hear from florists who have embraced AI to help with everyday tasks, from marketing and customer service to writing blog posts and job and product descriptions. -How you are using/could use AI in your business -Best practices for using AI -Best AI platforms to use in your business -Pros and cons of using AI