August 2026 Idea Exchange: Leverage Green Career Week to Grow Future Talent

Looking for ways to inspire the next generation to explore careers in floriculture and horticulture? This special Idea Exchange — open and free to both members and non-members — will explore how businesses, schools, and industry professionals can participate in Green Career Week. Hear from Seed Your Future Executive Director Jazmin Albarran and experienced participants about activities ranging from quick awareness efforts to week-long efforts celebrating industry careers 

What You’ll Learn: 

• How to create engaging Green Career Week activities that fit your time and resources  

• Ways to introduce students and job seekers to opportunities in the floral industry  

• Practical examples and lessons learned from businesses that have participated successfully