Sympathy Sales
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Despite changing trends and increasing challenges, there will always be a sympathy flower market for florists. Almost no one wants a funeral devoid of flowers, and sympathy flowers provide an opportunity to serve families at significant times in their lives.
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Read how florists are finding ways to market sympathy flowers to younger generations.
Read how florists are finding ways to market sympathy flowers to younger generations.
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As funeral homes evolve into one-stop shops for families, florists are finding new ways to keep the sympathy sales coming and remain a funeral home’s florist of choice.
As funeral homes evolve into one-stop shops for families, florists are finding new ways to keep the sympathy sales coming and remain a funeral home’s florist of choice.
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Your relationship with local funeral homes is an important aspect of the success of your funeral sales. Learn more about creating those partnerships and how to combat the use of "in lieu of".
Your relationship with local funeral homes is an important aspect of the success of your funeral sales. Learn more about creating those partnerships and how to combat the use of "in lieu of".