Working with Funeral Homes

Your relationship with local funeral homes is an important aspect of the success of your funeral sales.  Learn more about creating those partnerships and how to combat the use of "in lieu of".

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How to establish partnerships with funeral homes.
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Select the "Access Here" button to begin.  |  60 minutes Maintaining positive relationships with local funeral directors is the No.1 way to build your sympathy business. It’s the best way to get the funeral director to understand and appreciate the role of flowers in the bereavement process and avoid using the “in lieu of flowers” phrase in obituaries and death notices.
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Tips for Successful Partnerships
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Select the "Access Here" button to begin.  |  60 minutes Despite changing trends and increasing challenges, there will always be a sympathy flower market for florists. Almost no one wants a funeral devoid of flowers, and sympathy flowers provide an opportunity to serve families at significant times in their lives. In addition, florists who make the effort can successfully manage most funeral director concerns.
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