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Products are filtered by different dates, depending on the combination of live and on-demand components that they contain, and on whether any live components are over or not.
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  • Contains 1 Component(s) Includes a Live Web Event on 03/25/2025 at 5:00 PM (EDT)

    Join us for an exciting happy hour chat to connect with young floral pros!

    Join us for an exciting happy hour chat to connect with young floral pros!

  • Contains 1 Component(s) Recorded On: 03/11/2025

    Join us for insights into key human resource strategies to strengthen your team, and your business. We'll cover the importance of job descriptions and handbooks, tools and apps that streamline HR, and effective ways to set clear policies, including tips for handling cell phone use and social media expectations. Get ready to learn practical approaches to build a cohesive and well-managed team.

    Join us for insights into key human resource strategies to strengthen your team, and your business. We'll cover the importance of job descriptions and handbooks, tools and apps that streamline HR, and effective ways to set clear policies, including tips for handling cell phone use and social media expectations. Get ready to learn practical approaches to build a cohesive and well-managed team."
    Takeaways:
    1. Leveraging Job Descriptions and Handbooks: Understand how well-crafted job descriptions and employee handbooks can align expectations, reinforce culture and clarify roles for a stronger team.
    2. Team Management Tools: Learn about apps and resources that help you manage communication, scheduling, and performance tracking with ease.
    3. Clear Policies for Cohesion: Get guidance on setting and enforcing straightforward policies, including guidelines for cell phone and social media use, to keep your team focused and professional.

  • Contains 1 Component(s)

    An employee handbook is more than just a collection of company rules—it’s the secret ingredient in the recipe for a thriving, drama-free workplace. Here are some key reasons why every company, regardless of size, should have one.

     An employee handbook is more than just a collection of company rules—it’s the secret ingredient in the recipe for a thriving, drama-free workplace. Here are some key reasons why every company, regardless of size, should have one. 

  • Contains 1 Component(s)

    Verbiage to communicate price increases due to tariffs, for counter and contracts.

    Verbiage to communicate price increases due to tariffs, for counter and contracts. 

  • Contains 1 Component(s) Recorded On: 03/06/2025

    *ARCHIVED RECORDING* Wondering how new tariffs on Canada and Mexico—plus additional tariffs on China—will impact your business and the floral industry? Join SAF for an Ultimate Roundtable featuring industry experts sharing insights on how businesses are adapting and how the market could evolve. Plus, SAF Chief Economist Charlie Hall, Ph.D., will provide an economic update and discuss how tariffs might affect both the broader economy and your bottom line. This event is open and free for all SAF members. Non-members can register for $9.99.

    Tariffs & Trade: Navigating Market Shifts

    Wondering how new tariffs on Canada and Mexico—plus additional tariffs on China—will impact your business and the floral industry? Join SAF for an Ultimate Roundtable featuring industry experts sharing insights on how businesses are adapting and how the market could evolve. Plus, SAF Chief Economist Charlie Hall, Ph.D., will provide an economic update and discuss how tariffs might affect both the broader economy and your bottom line. This event is open and free for all SAF members. Non-members can register for $9.99.

    What you’ll learn:

    • How tariffs impact floral imports and pricing
    • Strategies for adapting to market shifts
    • Economic insights that inform your business decisions

     

    Charlie Hall, Ph.D.

    Professor and Ellison Chair in International Floriculture

    Texas A&M University

    A native of North Carolina, Dr. Charlie Hall received a B.S. in AgriculturalEconomics from the University of Tennessee in 1984, a Master's Degree in Ornamental Horticulture and Landscape Design from the University of Tennessee in 1986, and his Ph.D. from Mississippi State University. He began his academic career at Texas A&M University in 1988, where he spent 13 years on the faculty before joining the faculty at the University of Tennessee in 2002. In August 2007, Dr. Hall returned to Texas A&M University as Professor and Ellison Chair in International Floriculture.

    Dr. Hall's expertise is in the production and marketing of Green Industry crops. He is nationally recognized in academia and among the horticultural clientele he serves. His major research, teaching, & extension areas of specialization include strategic management, market situation/outlook, cost accounting, and financial analysis for Green Industry firms.

    Dr. Hall currently serves as the Chief Economist for American Hort and Co-Chair of the Advisory Council of Seed Your Future. He is former President and Past-President of the board of directors for America in Bloom. He received the Paul Ecke, Jr. award from the Society of American Florists for professional contributions to the floral industry and the Porter Henegar Memorial Award from the Southern Nursery Association for significant contributions to ornamental horticulture research and to the Southern Nursery Association.

    He is an Honorary Lifetime Member of the Texas Nursery and Landscape Association and has received TNLA’s Award for Outstanding Service to the Nursery Industry. He is also a member of the Hall of Fame and Honorary Lifetime Member of the Tennessee Nursery and Landscape Association. Dr. Hall has received Texas A&M University’s Association of Former Students’Distinguished Achievement Award in Teaching and the Vice Chancellor’s Award in Excellence for Student Counseling and Relations. He is a member of Alpha Gamma Rho agricultural fraternity and has received their Grand Presidents Award and Brother of the Century designation. 

  • Contains 1 Component(s)

    11/26/2024: Tariffs are coming, and with them, predict some industry members, changes to global supply chains and costs of goods for floral businesses.

    Tariffs are coming, and with them, predict some industry members, changes to global supply chains and costs of goods for floral businesses. 

  • Contains 1 Component(s)

    2/5/2025: The floral industry is breathing a little easier after President Donald Trump’s proposed 25% tariffs on Canadian and Mexican imports, set to go into effect just 10 days before Valentine’s Day, were postponed a month.

    The floral industry is breathing a little easier after President Donald Trump’s proposed 25% tariffs on Canadian and Mexican imports, set to go into effect just 10 days before Valentine’s Day, were postponed a month.  

  • Contains 3 Component(s)

    My sister and brother-in-law moved into a new home, and I wanted to send a gift. As I often do, I stressed that I was calling from out of town and really needed this gift to be special since I couldn’t be there. I never gave a budget and let the clerk set the price. In essence, I handed over a blank check.

    My sister and brother-in-law moved into a new home, and I wanted to send a gift. As I often do, I stressed that I was calling from out of town and really needed this gift to be special since I couldn’t be there. I never gave a budget and let the clerk set the price. In essence, I handed over a blank check.

  • Contains 1 Component(s)

    As U.S. trade agreements come under new scrutiny, some business owners have taken proactive steps to bolster reserves, identify alternative sources for imported products, and prepare for potential shifts.

    As U.S. trade agreements come under new scrutiny, some business owners have taken proactive steps to bolster reserves, identify alternative sources for imported products, and prepare for potential shifts.

  • Contains 1 Component(s) Recorded On: 01/29/2025

    **ARCHIVED EVENT** Join SAF's Senior Lobbyist Joe Bischoff, Ph.D., and Chief Economist Charlie Hall, Ph.D., for an in-depth analysis of the Trump administration's policy agenda and its potential impact on the economy and the floral industry. This session will equip you with actionable insights to navigate upcoming changes and strategies to strengthen your business in the year ahead. This session also provides a unique opportunity to connect with peers and exchange ideas during breakout sessions.

    2025 Outlook: Policy Impacts and Economic Insights 

    Join SAF's Senior Lobbyist Joe Bischoff, Ph.D., and Chief Economist Charlie Hall, Ph.D., for an in-depth analysis of the Trump administration's policy agenda and its potential impact on the economy and the floral industry. This session will equip you with actionable insights to navigate upcoming changes and strategies to strengthen your business in the year ahead. This session also provides a unique opportunity to connect with peers and exchange ideas during breakout sessions.  

    You’ll learn: 

    • Proactive steps to mitigate risks and leverage opportunities created by policy changes 
    • Insights into the 2025 economic outlook and its implications for the floral industry
    • The effects of new policies on the floral industry

        

    Charlie Hall, Ph.D.

    Professor and Ellison Chair in International Floriculture

    Texas A&M University

    A native of North Carolina, Dr. Charlie Hall received a B.S. in AgriculturalEconomics from the University of Tennessee in 1984, a Master's Degree in Ornamental Horticulture and Landscape Design from the University of Tennessee in 1986, and his Ph.D. from Mississippi State University. He began his academic career at Texas A&M University in 1988, where he spent 13 years on the faculty before joining the faculty at the University of Tennessee in 2002. In August 2007, Dr. Hall returned to Texas A&M University as Professor and Ellison Chair in International Floriculture.

    Dr. Hall's expertise is in the production and marketing of Green Industry crops. He is nationally recognized in academia and among the horticultural clientele he serves. His major research, teaching, & extension areas of specialization include strategic management, market situation/outlook, cost accounting, and financial analysis for Green Industry firms.

    Dr. Hall currently serves as the Chief Economist for American Hort and Co-Chair of the Advisory Council of Seed Your Future. He is former President and Past-President of the board of directors for America in Bloom. He received the Paul Ecke, Jr. award from the Society of American Florists for professional contributions to the floral industry and the Porter Henegar Memorial Award from the Southern Nursery Association for significant contributions to ornamental horticulture research and to the Southern Nursery Association.

    He is an Honorary Lifetime Member of the Texas Nursery and Landscape Association and has received TNLA’s Award for Outstanding Service to the Nursery Industry. He is also a member of the Hall of Fame and Honorary Lifetime Member of the Tennessee Nursery and Landscape Association. Dr. Hall has received Texas A&M University’s Association of Former Students’Distinguished Achievement Award in Teaching and the Vice Chancellor’s Award in Excellence for Student Counseling and Relations. He is a member of Alpha Gamma Rho agricultural fraternity and has received their Grand Presidents Award and Brother of the Century designation. 

    Dr. Joe Bischoff

    SAF Senior Lobbyist

    SAF/Cornerstone Government Affairs

    Dr. Joe Bischoff is SAF’s senior lobbyist and a member of the agriculture and natural resources team at Cornerstone Government Affairs. His work focuses on the intersection of federal programs and the pursuit of science-based solutions to plant health and crop production challenges. Dr. Bischoff has served on a number of scientific committees including the National Invasive Species Council’s Invasive Species Advisory Committee and the National Clean Plant Network. Previously, Dr. Bischoff was with the USDA’s Animal Plant Health Inspection Service where he was National Mycologist and Lead Scientist on the APHIS Intercepted Plant Pathogen Sequence Initiative.